VW Phaeton Lounge

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Exhibit Concept "Material Library"

For the presentation of the Phaeton model by Volkswagen we were asked to develop a conceptual idea with focus on the high quality and materials of the Phaeton car. The idea was following the look of a material library and parts of the concept were finally realized on the International Automobile Show (IAA) 2007 on Frankfurt and adapted for a second use at the Salon D’automobile in Geneva the following year


Year 2009
Client Volkswagen AG
Agency Triad Berlin for volke kommunikationsdesign
Contribution Concept sketch and design
Team Karin Hechinger and others
Images © Claudia Schleyer© Triad Berlin | with friendly permission from Triad Berlin